Satellite Media Tour Examples

A satellite media tour smt remains an effective public relations tactic that can often generate high quality results that matter to your clients.

Satellite media tour examples.

Today across the pr services spectrum it s all about the peso the paid earned shared owned model and the same is true for an smt. Satellite media tours are related to and often used in conjunction with video news releases. Frequent asked questions regarding satellite media tours. Our smt team has successfully booked countless local and network television interviews including national outlets such as cnn fox news msnbc and the weather channel.

A few of our satellite media tour examples. A satellite media tour smt is a broadcast pr tactic utilized by public relations agencies corporate communications departments and non profit organizations to efficiently share key messages through a series of back to back interviews within a given time window in a single morning or day. A series of pre arranged back to back television radio and online interviews with a designated spokesperson held in a studio or on location typically within a four to six hour time frame. A satellite media tour allows a spokesperson to be interviewed via satellite by as many as 30 stations from around the country.

It goes a long way to boost your pr and marketing strategies and is a sure vehicle to secure guaranteed coverage enabling you to reach newer and wider outlets over a very short period of time. Smts typically originate from a studio in a major us city but a satellite truck can broadcast from most. Satellite media tours are a simple and cost effective way of delivering marketing messages to a rather wide audience over a large geographical region. Our services include content distribution production and live events.

Satellite media tours are a cost effective way to share key messages with strong influencers. Thenewsmarket connects global media to leading brands. Satellite media tours or smt s are an excellent way to effectively communicate a client s message. For example a special version of a satellite media tour interview is often edited and distributed as a video news release with the broadcaster adding in its own additional voice over.

Our experienced and professional team has the ability and resources to harness our over 24 company years and some 270 staff years to provide our clients with television coverage by organizing and conducting a satellite media tour smt. Whether you ve worked with lyons pr or other satellite media tour companies in the past or are simply looking to gain a basic understanding of broadcast media relations the experts at lyons pr are here to answer your most pressing questions about satellite media tours and working with a smt company. However an smt in 2016 is very different from 10 years ago back when we all had myspace accounts.